It’s that time of year again, when all of the programmes on TV start to reflect on the happenings of the past year. Last night, it was the turn of ITV’s ad of the year programme.
8000 ITV viewers were asked to vote for their favourite ad of the year and number one? The Cravendale cats with thumbs advert.
In my eyes this advert got a well deserved first place. Not only does it make you laugh every time you see it, you also have a sneaky look at your own cat sitting quietly in the corner, wondering if they will ever grow thumbs and do the same! Genius.
I was both happy and surprised to see that the Yeo Valley farmers advert wasn’t mentioned in the top 20. Although I find it really annoying to watch, I don’t think anyone can say it doesn’t do its job. We definitely spent quite a lot of time in 2011 talking about!
I can’t wait to see what the crop of 2012 adverts will bring to the table!